I call April my “Ebook Explosion” month, because—well, ebooks are exploding! Statistics continue to report more ebooks are now being sold on Amazon than print books. If that’s not an explosion I don’t know what is. You can read an entire book on the 4X6 inch Kindle, Barnes & Noble Nook, Sony Reader, and more Kindle copycats than you can count. Then there’s your iPhone and other cell phones that can download books.
So what are you going to do about it?
What you’re going to do is to jump on the Ebook Explosion bandwagon. And how will you do that? By writing your first ebook, of course!
Now, if you’ve been following me for a while, you know I’m a champion of ebooks. I’ve even been working on coming up with a title, like the “Ebook Queen” but queen is so overdone. So I’m toying with the “Ebook Educator” because I teach how to write and sell ebooks through teleclasses, webinars, reports, ebooks, and I just sold a class on this subject to a local university where I’ll be teaching live in the fall. I’m really looking forward to guiding my students to complete their ebook in the six weeks of the course.
So what are you waiting for? Get that ebook out of your head and onto the computer page. Keep reading my posts, and I’ll give you tips to guide you through the process of writing your first ebook and joining the Ebook Explosion!
P.S. By the way, some of the other eReaders are Aluratek, BeBook, EnTourage, Kobo, Pandigital, Sharper Image, Spring Design, and ViewSonic. Where will it end?
P.P.S. If you want to get started right away—and you should—check out my valuable 63-page do-it-yourself ebook on how to produce your first ebook at www.infoproductsuccesssystem.com.
We’re almost 2 months into the New Year, and I thought I’d check and see how you’re doing on your goals? Especially your writing goals. Did you start out the year committing to write one blog post/ week? Or one article/ month? Or 3 emails/ month to your list?
What about the book or ebook you said you would finally write this year? Have you gotten started on that? I meet many people with good intentions, who REALLY want to write a book or ebook, but never get started. Or get started, then stop, and never finish.
Do you fall into any of these categories? Okay, I know you got really busy. Your work started to pile up. You had household issues to deal with. We all have the same distractions. And guess what? They’re not going away, nor will they ever.
Distractions or “stuff to do” will always be a part of life. We have to learn to prioritize. If you really want to get that blog post, article, email, book, or ebook written, it needs to move up your priority list. Doing something for you—whether it enhances your business or personal life—is just as important as what you do for your clients and loved one. When we satisfy our own goals and longings, we’ve got so much more to give to others. Feed yourself first, and you’ll easily feed others.
So, let me know if you’re stuck with getting started on your writing goals. I’d love to help.
Andrea Susan Glass
For some people, writing is worse than getting their teeth drilled. I once read, “It’s more fun to have written than to write”. I can attest to that, especially when I sit down to write 4 emails, 12 blog posts, and 3 articles at one sitting. And then add to that a bunch of Facebook notes and various comments on friends’ notes and blogs.
Also, I’ve alluded to the fact that I often have difficulty writing from my heart, so I’ve been practicing more with these blog posts and emails. But whether you’re writing a blog post, article, email, Facebook note, or an ebook, writing from the heart is the key that connects you with your audience. They hear what you’re saying, but also feel your intent behind the words—your intent to provide value.
When you write from your heart, you connect with your target audience, and when you write with a purpose your writing is at its most impactful! You’re writing what you most want to convey, and you’re writing what you feel others will benefit from
Therefore, writing for both yourself and others is the key to effective communication. And when you’re writing from the heart, it can be a labor of love!
Andrea Susan Glass
Ah, we’re still not at Valentine’s Day yet, but creeping ever closer. I wonder if today anyone writes love letters to their beloved on Valentine’s Day. I wonder if the art of writing love letters, love notes, or even love poems has morphed into love emails and even love texts! We’ve come a long way baby—at least technology wise.
But I’m old fashioned—and fairly old at that—and I still like the longer ways of writing. I still have friends I write LETTERS to, yes, that’s right—LETTERS! And I still write in my journal from time to time. I even send thank you cards, birthday cards, and greeting cards by snail mail!!
What I think is even cooler, is my good friend Lynette Smith of www.GoodWaysToWrite.com who embraced the whole idea of writing treasured letters to loved one. How cool is that? It all started when her son got married and wrote her and her husband a letter of thanks for raising him to be the man he is today. Lynette got to thinking about the Lost Art of writing letters and set about to change that.
So she created booklets that would teach people how to write treasured letters to loved ones. Her first 4 booklets are wedding themed: writing to your husband, wife, parents, and children when they marry.
I was her first customer as my brother was just getting married to his second wife. I’m not sure if they even read the booklets, but I think they’re brilliant. First of all, when you write a love letter, your note will stand out from the barrage of emails, texts, or whatever way you usually communicate and your receiver usually gets communications. Second, you can take your time when you write a love letter, rather than rushing through a quick email or even quicker text.
So take a look at www.GoodWaysToWrite.com and think about who in your life would be thrilled to know how much you care for them. What a great Valentine’s Day gift—an old fashioned love letter.
Andrea Susan Glass
As I continue with my Valentine’s theme, I wonder if you’re practicing writing from your heart after reading my previous posts. And, whether you are or you’re not, I wonder if you think about who you’re writing to and for when you write your business communications.
It’s true, maybe some of your business writing would not be appropriate for writing from the heart. That’s why it’s so important to be clear about who you’re writing for when you write emails, ezines, articles, blog posts, tweets, and any other business communications. Even with books and ebooks, you must know your target audience, your ideal reader.
See, not everyone will respond the same way to the same message. What that means for you is that you’ll have to tweak your writing to different target markets. Say you’re writing a memo in a formal business environment; writing from the heart may not be all that well received. Of course, you’ll want to write honestly, but you may want to tone down the personal connecting that you would do when writing to a friend.
Suppose you’re writing an email to your mailing list. You need to be clear about who they are, what they want, and what you want to accomplish. For example, most of the people in my database are aspiring or existing writers/authors. They want as much information as possible about writing books and ebooks, and I want to establish a connection so I’m trusted and respected as an expert and authority.
Therefore, writing from the heart connects me on a personal level with my audience, and writing valuable content connects me on a professional level where what I say will be taken to heart! Yes, taken to heart because I come across as sincere in my desire to educate. So I sort of combine head and heart in this situation.
Communication is a two-way street, and you’re not communicating effectively if what you write is not being heard. So the more you know about your target market, the better you’ll be able to write to them so your message will be received—and you’ll be taken to heart!
Happy heart writing!
Andrea Susan Glass
This month my theme is to put heart in your writing. Writing from the heart may sound a bit woo woo for business writing. After all is there a place for this in emails, ezines, articles, blog posts, tweets, etc? I used to think a resounding “NO!” There’s no place for heart in business writing.
Then I started to get emails—way too many for my taste—from supposedly successful online entrepreneurs that always started with some personal story: my kids were at a soccer game; I just took a vacation to Costa Rica; my in-laws just came for a visit; and on and on. Personally, I’m a “just the facts please” kind of a person, so these emails bore me to tears.
But, wait, these people are truly successful—so they say—at what they do. These are some of the top Internet marketing experts. These are the people I SHOULD be following. Yet, I couldn’t see that MY list would be interested in what I ate for breakfast or where I took my last vacation (that would interest me since I can’t remember my last vacation!)
Yet, as I said in my last blog post, putting heart in my writing has always been a challenge for me, I guess because I’ve never resonated with it in other people’s writing. But I’m not really writing for me, am I? I’m writing for you, I’m writing for my target market, I’m writing for people who DO resonate with heart-centered writing.
So, buck up and just do it, I told myself. With my amazing business coach, Kelli Claypool, who is the warmest, most heartfelt, yet highly effective and professional coach, I’m learning to open my heart and pour it onto the page. You might want to do this as well and see what happens!
Happy heart writing,
Andrea Susan Glass
When you’re just starting to think about writing a book, you may be one of those who fall into the category o thinking you don’t have enough to write about. After all a book should be at least 150 to 200 pages or more and you can’t think of that much to say.
First of all, there are all sizes of books from 25 page picture and quote books to 1,000 page tomes. Nowadays, almost anything goes! And with ebooks, the whole world of writing has taken a 180 degree turn. I’ve paid upwards of $50 for a 35-page ebook, thinking I was getting the brilliant answers to life’s tough questions. So no matter the size of the book, it’s the sizzle that sells.
Second, if you have an interest, a passion, or an expertise in the subject you want to write about, I’ll bet you have more than enough to write about. You can go really niche and write about a very specific topic like teaching your parakeet to recite the alphabet or you can go broad on a topic like teaching any bird to talk. It all depends on what the market is asking for and how much information is available on the subject.
What you don’t know, you can either research or take in a partner or two; that is, get a collaborator or conduct a few interviews to get more content for your book. And we all know the success story of the Chicken Soup model of having other people write your book for you!
So, please don’t use the “I don’t have enough to write about” excuse any longer. Remember, it’s sizzle over size, every time.
Andrea Susan Glass
When it comes to writing a book or ebook, I know a lot of people tell me they have trouble getting started. That and finding the time are the two biggest obstacles I hear about. I know for me, the reason I often have trouble getting started on a new project or even “dedicating” the time, is that I don’t have enough information.
Writing a book or ebook is a monumental task to most people, so they never get started. However, my job as a ghostwriter, copyeditor, coach, and educator is to continually share information about how to write books and ebooks so you can jump these hurdles. If you’ve followed my blog posts or subscribed to my email list, you’ve been constantly educated!
Now, education isn’t the answer for everyone. If I teach you how to write a book or ebook, you’re now in the DIY category, which means you have to Do It Yourself. And for some of you, that’s perfect. You like to take on new challenges, you’re a decent writer, and you can carve out the time. Also, it may be a more economical path for you.
However, if you’re the DIFY type, that means you prefer to have others Do It For You! This category is for those who just can’t make the time, don’t like to write, and enjoy having someone help them with the process.
At WritersWay, I cater to both types. For the DIY, I have my special report, my emails, my blogs, my teleclasses, and my ebook to educate you. Most of these are no- or low-cost.
For the DIFY, I have my ghostwriting and copyediting services, as well as new coaching services I just launched. From a 90-minute jump start to weekly check-ins, everything you need to get your book done is available. Check out my new services at www.WritersWay.com/services to see if there’s one that’s right for you.
No more excuses in 2011! This is the year you WILL get your book or ebook written. Let me know how I can help.
Andrea Susan Glass
I don’t know about you, but I’ve learned over the years that New Years’ resolutions rarely work. Someone once suggested I use the word “commitment” to replace “resolution”. For what we commit to we most often achieve.
Don’t you find that when you commit to meeting a client or friend at a certain time, you show up? Whether in person or on the phone. I know I keep my commitments to others as it builds responsibility, integrity, and loyalty. Now, ask me if I keep my commitments to myself, and I’ll tell you I don’t keep them as much as I do to others.
Are you the same? Why is that? Are we any less important than the other people in our lives? Of course not! But we often put others’ needs ahead of our own. So if committing to certain actions to achieve specific goals doesn’t always work for you, then what will?
I know Wayne Dyer suggests using the word “intention” rather than goal or commitment. I heard a minister one time suggest the word “promise” as the best way to get something done.
What will work for you? Think about this. Is it just the word or is it what the word means to you? For each of us, it will be a different word, that has a different meaning—one that will move us to take action, sometimes the actions we’d prefer not to take—that will finally allow us to achieve our goals and dreams.
Say your goal is to write an ebook this year, especially since you wanted to write one last year but didn’t! What will motivate you to take the actions necessary to get it completed this year? I know for me, when I’m bullheaded about getting something done—whether it’s to find the right color towels for the bathroom in my new home or the best graphic designer for the cover of my ebook—I persist until I get that sense of accomplishment.
Where are you bullheaded in your life? Take that experience, those feelings, those thoughts, those actions, and apply them to the goals you want to achieve this year. Decide if commitment, intention, or promise is the buzzword for you, and adopt it this year. Make this the year you achieve all you desire. I know I will!
Happy New Year!
Andrea Susan Glass
Are you excited that a New Year is here? I am! Time to wipe the slate clean of the past year’s challenges, celebrate the successes, and set new goals for the year ahead. But, if you’re like most people, by the end of January, a lot of those goals have fallen by the wayside, lost in the “busyness” of life and the “business” of living!
So what can you do to have better success with achieving those goals? And since my business is writing, I’d especially like to see you succeed with your writing goals.
Did you say you wanted to write a book (or ebook) last year? Or start a blog or ezine? How many years have you been saying that? If you’re like me, I’m sure you have a few goals that seem to carry over from year to year.
I’d love to support you in achieving your writing goals. All it takes is to get crystal clear on what they are and then plan the strategy to achieve them. I use an Excel spreadsheet or a Word table to plot out my goals.
- Write the goal
- Enter the expected date of completion
- Outline specific action steps
- Estimate costs
- Identify team members I’ll need for support
Here’s an example:
Goal: Write workbook
Date: March 31, 2011
Action steps: Set up time to write and put it in calendar; outline workbook content and format; gather content from other sources; write; send it to editor; format; get cover design; produce.
Costs: Editing: $350; Cover design: $150
Team members: Editor, graphic designer
With these tips, I’m confident you’ll achieve your writing goals this year. And if you need support or encouragement, I’m easy to reach through my email at email@example.com and through the contact page on my website at http://www.WritersWay.com/contact.
Happy New Year! Happy Writing!
Andrea Susan Glass
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